Privacy Policy

Privacy Policy for Action Bladder Cancer UK (ABC UK)

Last updated: 15/10/2025

This Privacy Policy explains how Action Bladder Cancer UK (“we”, “us”, “our”) collects, uses, stores, and protects personal data (your data) when you visit or interact with our website at https://actionbladdercanceruk.org/ and related services.

Please read carefully. If you disagree with any part, please do not use the service.


1. Who we are & how to contact us

Controller:
Action Bladder Cancer UK (ABC UK)
Address: Action Bladder Cancer UK (ABC UK)
6 Trull Farm Buildings
Tetbury
Gloucestershire
GL8 8SQ

Email: info@actionbladdercanceruk.org
Phone: 0300 302 0085


2. What personal data we collect

We may collect and process the following kinds of personal data:

  • Identifiers / Contact data: name, email address, postal address, telephone number

  • Communications data: any messages you send us, enquiries, form submissions

  • Usage data / analytics: IP address, browser type, pages visited, date and time, referring URL, device information

  • Cookies and tracking data: see section below

  • Other data you voluntarily provide: e.g. when signing up for newsletters, campaigns, ordering printed materials, surveys

We do not (unless you explicitly provide) collect sensitive personal data (e.g. health status, racial or ethnic origin, political or religious beliefs) via the website.


3. How we collect data

  • You provide data directly by filling in forms (e.g. contact forms, newsletter signups, resource requests).

  • Automated collection (analytics, cookies, server logs) when you visit and navigate the site.

  • Third-party integrations (e.g. embedded forms or payment processors) may provide limited data to us under agreement.


4. Purposes & lawful bases

We only process your personal data for specific, legitimate purposes. Below are typical purposes and their legal basis under UK GDPR:

Purpose Lawful Basis Notes
Responding to contact / enquiry forms Legitimate interest / your consent To reply to your message or service request
Sending newsletters, updates (if subscribed) Consent You must explicitly opt in
Fulfilling requests for printed or digital resources Contract / consent Where your request requires we send you something
Analytics & site performance Legitimate interest To improve website experience and security
Compliance, legal obligations Legal obligation Where law requires us to store certain data (e.g. accounting)

If we rely on consent, you can withdraw it at any time.


5. Cookies & tracking technologies

We use cookies and similar technologies to:

  • Remember your preferences and sessions

  • Analyse site usage (via Google Analytics or equivalent)

  • Serve relevant content or features

We will obtain your consent (via cookie banner or prompt) before using non-essential cookies. You can manage your cookie preferences via your browser settings.

Cookies classified as “strictly necessary” (e.g. session cookies for navigation) may not require consent, depending on local law.


6. Who we share data with

We do not sell or rent your personal data. We may share data with:

  • Service providers & processors (e.g. email platform, analytics provider, printers, mailing houses)

  • Legal or regulatory authorities when required by law

  • Third-party platforms you choose (e.g. social media, payment gateways) under contract or agreement

All third parties are required to protect your data and use it only for permitted purposes.


7. International transfers

If we transfer your data outside the UK or EEA (for example using a service hosted overseas), we ensure it is protected by appropriate safeguards (Standard Contractual Clauses, adequacy decisions, or other legally approved mechanisms).


8. Data retention & deletion

We keep your personal data only as long as needed for the purposes for which it was collected. After that, we securely delete or anonymise it.

Typical retention periods:

  • Enquiry / contact details: [e.g. 3–5 years]

  • Newsletter / mailing lists: until unsubscribed

  • Analytics and logs: [e.g. up to 24 months]

  • Legal / accounting records: as required by law


9. Your rights

Under UK GDPR, you have the right to:

  • Access the personal data we hold about you

  • Correct (rectify) inaccurate or incomplete data

  • Delete (erase) your data (“right to be forgotten”) in certain cases

  • Restrict or object to our processing

  • Data portability (receive your data in a commonly used format)

  • Withdraw consent (where processing is based on consent)

  • Lodge a complaint with the Information Commissioner’s Office (ICO)

To exercise these rights, contact us at the email above. We may ask you to verify your identity before fulfilling requests.


10. Security & protection

We use technical and organisational measures to protect personal data from unauthorised access, loss, alteration or disclosure. These may include encryption, secure servers, access controls, regular audits, and staff training.


11. Third-party links & embedded content

Our site may embed or link to external websites (e.g. social media, external resources). These third parties operate their own privacy policies; we do not control their practices. Please review them when visiting those sites.


12. Changes to this Privacy Policy

We may revise this Privacy Policy from time to time. When we do, the “Last updated” date will change. Substantial changes will be notified via the website or email where possible.


13. Contact & complaints

If you have questions, want to correct your data, or wish to complain, contact:
Action Bladder Cancer UK
Email: info@actionbladdercanceruk.org
Address: Action Bladder Cancer UK (ABC UK)
6 Trull Farm Buildings
Tetbury
Gloucestershire
GL8 8SQ

If you are unhappy with how we handle your data, you can also complain to the UK Information Commissioner’s Office (ICO): https://ico.org.uk